Events

Read about the latest insights, trends, and resources in TV and premium video advertising.

Video

From CTV to Automation: Insights from FreeWheel’s Premium Programmatic Summit

Hear from executives at FreeWheel, Comcast Advertising, Spectrum Reach, Discovery, Dentsu, and Albertsons as they share their insights on the rapid evolution of retail media, CTV, data system automation, and much more.

Video

FreeWheel Beach at Cannes 2024: Canal+ and Warner Bros. Discovery on How Max is Changing the Game

FreeWheel welcomed Estelle Zeitoun, Ad Sales Director at Warner Brothers Discovery and Fabrice Mollier, President at Canal+ Brand Solutions, to the FreeWheel Beach at Cannes 2024 to discuss how Max is changing the game for advertisers.

Video

Is This the Year Programmatic Finally Goes Primetime?

In this video series with Beet.TV, hear from influential media leaders about the current state of programmatic and the future of the industry.

Blog

Premium Programmatic’s Missing Piece Is…

During an industry event focused on bringing premium video publishers together, a central theme of enabling efficient demand connections emerged.

Blog

Reprogramming an Industry: FreeWheel’s Programmatic Activation Summit

Media industry leaders gathered at FreeWheel’s 2023 Programmatic Activation Summit to address the current state of programmatic buying for premium video.

Video

The Best of Digital has met the Best of TV – Now What Next for Streaming?

The Drum caught up with media industry leaders at CES 2023 to find out what it will take to unlock budgets and deliver results. Hear what they had to say.

Blog

How to Take Premium Programmatic to The Next Level

Karen Babcock, VP Planning & Monetization at Comcast Advertising, shares her takeaways for marketers from the Premium Programmatic Summit.

Blog

Turn on the Future at Cannes, France | June 20-24, 2022

The Cannes Connection

FreeWheel looks forward to bringing the industry together to turn on the future of premium video advertising at Cannes 2022.