Insights + Blog

A Decade of Evolution

A Special VMR Reflecting On 10 Years of Growth and Change

This year marks the 10th anniversary of FreeWheel’s Video Marketplace Report, looking back on a decade of growth in premium video. In honor of this milestone, we re-architected the way we analyze one of the world’s largest dataset of premium video ad impressions to reflect the changes we’ve seen in the market over the last ten years.

Download Report

A Decade of Evolution

A Special VMR Reflecting On 10 Years of Growth and Change

Filter All
Virginie Dremeaux
Executive Director, Product and Sales Marketing International

A positive outlook for advertising in the new world

After a period of uncertainty the advertising industry is now entering a new and exciting phase where change is inevitable…

BLOG
Carl Kalapesi
Chief Operating Officer

How A Commitment to Trust Earned Us Straight A’s

On Monday, Pixalate, a global ad fraud intelligence and marketing compliance platform, announced the results of its first-ever Connected TV/OTT…

BLOG
Emmanuel Josserand
Brand, Agency and Industry Relations

Maximising programmatic delivery on premium inventory

In a previous FW Council Europe (FWCE) position paper, Cracking the Programmatic Conundrum, we outlined three approaches being taken by premium…

BLOG
Virginie Dremeaux
Executive Director, Product and Sales Marketing International

Advertising during lockdown: Capturing the consumer mood across three European markets

As Europe rises to the task of slowly and safely emerging from the Covid-19 lockdown, brands are facing another challenge:…

BLOG